ASSESSING QUALITY OF INDUSTRIAL PRODUCTS

被引：50

作者：

WHITE, PD ^{[1
]}

CUNDIFF, EW ^{[1
]}

机构：

[1] EMORY UNIV,ATLANTA,GA 30322

来源：

关键词：

D O I：

10.2307/1250332

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：80 / 86

页数：7

共 21 条

[1]

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[2]

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[3]

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[4]

ENGEL JF, 1973, CONSUMER BEHAVIOR, P252

[5]

ETZEL MJ, 1974, J ADVERTISING RES, V14, P41

[6]

GAEDEKE R, 1973, J RETAILING, V49, P13

[7]

HILL RM, 1975, INDUSTRIAL MARKETING, P54

[8]

KINCAID WM, 1970, THESIS U TEXAS

[9]

Lee Jr L., 1971, PURCHASING MATERIALS

[10]

Lillis CM., 1974, J INT BUS STUD, V5, P119, DOI [10.1057/palgrave.jibs.8490816, DOI 10.1057/PALGRAVE.JIBS.8490816]