TOWARD A POSITIVE THEORY OF CONSUMER CHOICE

[1] SPECIOUS REWARD - BEHAVIORAL THEORY OF IMPULSIVENESS AND IMPULSE CONTROL [J]. PSYCHOLOGICAL BULLETIN, 1975, 82 (04) : 463 - 496

[2] BEHAVIOR OF THE RATIONAL MAN BEFORE RISK - CRITICISM OF AMERICAN SCHOOL POSTULATES AND AXIOMS [J]. ECONOMETRICA, 1953, 21 (04) : 503 - 546

[3] THE EFFECT OF SEVERITY OF INITIATION ON LIKING FOR A GROUP [J]. JOURNAL OF ABNORMAL AND SOCIAL PSYCHOLOGY, 1959, 59 (02): : 177 - 181

[4] Becker G, 1962, J POLITICAL EC FEB, P1

[5] BEEKER S, 1974, J ACCOUNTING RES, P317

[6] Demsetz H., 1972, JLS, V13, P28

[7] ULYSSES AND SIRENS - THEORY OF IMPERFECT RATIONALITY [J]. SOCIAL SCIENCE INFORMATION SUR LES SCIENCES SOCIALES, 1977, 16 (05): : 469 - 526

[8] THE UTILITY ANALYSIS OF CHOICES INVOLVING RISK [J]. JOURNAL OF POLITICAL ECONOMY, 1948, 56 (04) : 279 - 304

[9] EFFECTS OF SEVERITY OF INITIATION ON LIKING FOR A GROUP - REPLICATION [J]. JOURNAL OF EXPERIMENTAL SOCIAL PSYCHOLOGY, 1966, 2 (04) : 278 - 287

[10] GRETHER DM, 1979, 245 CAL I TECHN SOC

[1] SPECIOUS REWARD - BEHAVIORAL THEORY OF IMPULSIVENESS AND IMPULSE CONTROL [J]. PSYCHOLOGICAL BULLETIN, 1975, 82 (04) : 463 - 496

[2] BEHAVIOR OF THE RATIONAL MAN BEFORE RISK - CRITICISM OF AMERICAN SCHOOL POSTULATES AND AXIOMS [J]. ECONOMETRICA, 1953, 21 (04) : 503 - 546

[3] THE EFFECT OF SEVERITY OF INITIATION ON LIKING FOR A GROUP [J]. JOURNAL OF ABNORMAL AND SOCIAL PSYCHOLOGY, 1959, 59 (02): : 177 - 181

[4] Becker G, 1962, J POLITICAL EC FEB, P1

[5] BEEKER S, 1974, J ACCOUNTING RES, P317

[6] Demsetz H., 1972, JLS, V13, P28

[7] ULYSSES AND SIRENS - THEORY OF IMPERFECT RATIONALITY [J]. SOCIAL SCIENCE INFORMATION SUR LES SCIENCES SOCIALES, 1977, 16 (05): : 469 - 526

[8] THE UTILITY ANALYSIS OF CHOICES INVOLVING RISK [J]. JOURNAL OF POLITICAL ECONOMY, 1948, 56 (04) : 279 - 304

[9] EFFECTS OF SEVERITY OF INITIATION ON LIKING FOR A GROUP - REPLICATION [J]. JOURNAL OF EXPERIMENTAL SOCIAL PSYCHOLOGY, 1966, 2 (04) : 278 - 287

[10] GRETHER DM, 1979, 245 CAL I TECHN SOC