NAD is converted into a chromatin-bound polymer, poly(ADPribose), with the excision of nicotinamide. In intact cells, the incorporation of labeled adenine, through NAD, into poly(ADPribose) has been correlated with the commitment and/or initial phenotypic expression of chick limb mesenchymal cells. Using an assay for chemical quantities of poly(ADPribose), we report here measurements of poly(ADPribose) during limb development in situ and during limb mesenchymal cell commitment and expressional events in cell culture. Substantial changes in the levels of poly(ADPribose) are observed during early phases of limb cell development either in situ (embryonic stages 22 to 26) or in culture (Days 1 to 4); during this time, we observed a threefold decrease in poly(ADPribose) per unit DNA (21 to 7 nmoles/mg DNA), as compared to relatively minor changes of 10 to 20% during later expressional events especially related to muscle development. These observations establish a correlation between cellular poly(ADPribose) levels and the early phases of chick limb mesenchymal cell differentiation and development. © 1979.