CHANGING INFORMATION SEEKER - STUDY OF ATTITUDES TOWARD PRODUCT TEST REPORTS - 1970 AND 1976

被引：3

作者：

ENGLEDOW, JL ^{[1
]}

ANDERSON, RD ^{[1
]}

BECKER, H ^{[1
]}

机构：

[1] UNIV PORTLAND, PORTLAND, OR 97203 USA

来源：

JOURNAL OF CONSUMER AFFAIRS | 1979年 / 13卷 / 01期

关键词：

D O I：

10.1111/j.1745-6606.1979.tb00129.x

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

Systematic samples of subscribers to Consumer Reports were surveyed in 1970 and 1976 to obtain their evaluations of the information they had received. Responses are compared between the two years, stressing the environmental context of each measure. Attitudes toward characteristics of the information and satisfaction with Consumer Reports are found to be high in both years, but ratings are significantly less favorable in 1976. Implications for Consumers Union management, other policy‐makers, and further research are discussed. Copyright © 1979, Wiley Blackwell. All rights reserved

引用

页码：75 / 85

页数：11