1ST-MOVER ADVANTAGES

[1] Abegglen James, 1985, KAISHA JAPANESE CORP

[2] STRATEGIC WINDOWS [J]. JOURNAL OF MARKETING, 1978, 42 (03) : 21 - 26

[3] ABERNATHY WJ, 1974, HARVARD BUS REV, V52, P109

[4] Anderson C.R., 1978, ACAD MANAGE REV, V3, P602, DOI 10.2307/257549

[5] [Anonymous], 1986, MARKETING WARFARE

[6] ARROW K, 1962, U NATIONAL BUREAU C, V14

[7] FAST 2ND AND RIVALRY IN RESEARCH AND DEVELOPMENT [J]. SOUTHERN ECONOMIC JOURNAL, 1969, 36 (01) : 18 - 24

[8] UK POTATO CRISP INDUSTRY, 1960-72 - STUDY OF NEW ENTRY COMPETITION [J]. JOURNAL OF INDUSTRIAL ECONOMICS, 1974, 22 (04) : 281 - 297

[9] Bond R. S., 1977, SALES PROMOTION PROD

[10] BOULDING W, 1987, PIONEERING PROFITABI

[1] Abegglen James, 1985, KAISHA JAPANESE CORP

[2] STRATEGIC WINDOWS [J]. JOURNAL OF MARKETING, 1978, 42 (03) : 21 - 26

[3] ABERNATHY WJ, 1974, HARVARD BUS REV, V52, P109

[4] Anderson C.R., 1978, ACAD MANAGE REV, V3, P602, DOI 10.2307/257549

[5] [Anonymous], 1986, MARKETING WARFARE

[6] ARROW K, 1962, U NATIONAL BUREAU C, V14

[7] FAST 2ND AND RIVALRY IN RESEARCH AND DEVELOPMENT [J]. SOUTHERN ECONOMIC JOURNAL, 1969, 36 (01) : 18 - 24

[8] UK POTATO CRISP INDUSTRY, 1960-72 - STUDY OF NEW ENTRY COMPETITION [J]. JOURNAL OF INDUSTRIAL ECONOMICS, 1974, 22 (04) : 281 - 297

[9] Bond R. S., 1977, SALES PROMOTION PROD

[10] BOULDING W, 1987, PIONEERING PROFITABI