STRATEGIC PORTFOLIO MANAGEMENT IN THE MULTI-BUSINESS FIRM

被引:17
作者
BETTIS, RA [1 ]
HALL, WK [1 ]
机构
[1] CUMMINS ENGINE CO,N AMERICAN OPERAT,COLUMBUS,IN
关键词
D O I
10.2307/41164940
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:23 / 38
页数:16
相关论文
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[1]  
HALL WK, 1978, BUSINESS HORIZON, V21
[2]  
Hofer C.W., 1978, STRATEGY FORMULATION, DOI DOI 10.1016/S0016-5107(00)14661-9
[3]  
Rumelt R. P., 1974, RESOURCE
[4]  
WRIGLEY L, 1970, THESIS HARVARD BUSIN