VARIATIONS IN EXPORT PERFORMANCE DUE TO DIFFERENCES IN EXPORT MARKETING STRATEGY - IMPLICATIONS FOR INDUSTRIAL MARKETERS

被引：24

作者：

KOH, AC ^{[1
]}

ROBICHEAUX, RA ^{[1
]}

机构：

[1] UNIV ALABAMA,UNIVERSITY,AL 35486

来源：

关键词：

D O I：

10.1016/0148-2963(88)90057-4

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：249 / 258

页数：10

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[8]

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[9]

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[10]

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