NETWORK TV PROGRAMMING - ECONOMICS, AUDIENCES, AND THE RATINGS GAME, 1971-1986

被引:17
作者
ATKIN, D
LITMAN, B
机构
关键词
D O I
10.1111/j.1460-2466.1986.tb01436.x
中图分类号
G2 [信息与知识传播];
学科分类号
05 ; 0503 ;
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页码:32 / 50
页数:19
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