CHOICES IN RESEARCH-AND-DEVELOPMENT AND BUSINESS PORTFOLIO IN THE ELECTRONICS INDUSTRY - WHAT THE BIBLIOMETRIC DATA SHOW

被引:12
作者
FRUMAU, CCF
机构
[1] Corporate Planning and Strategy, Philips International B.V., 5600 MD Eindhoven
关键词
D O I
10.1016/0048-7333(92)90036-4
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
This article explores the correlations between R&D expenditures, R&D output and business activity, based on bibliometric data. R&D expenditures as percentage of revenue of a diversified company should be analysed in relation to its business portfolio and its generic strategy. The increase in R&D of Japanese companies should therefore also be seen in the light of their shift to the information business (in addition to their well-known emphasis on consumer activities) and the shift from low-cost to differentiation strategies. The R&D portfolio is analysed in terms of patents and articles, which jointly show a high correlation with R&D expenditures. Both the business and R&D activities are allocated to six distinct categories which show a high correlation with each other.
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收藏
页码:97 / 124
页数:28
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