PROBLEMS IN MEASURING AUDIENCE REACTION

被引:12
作者
Millson, William A. D.
机构
关键词
D O I
10.1080/00335633209379910
中图分类号
G2 [信息与知识传播];
学科分类号
05 ; 0503 ;
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页码:621 / 637
页数:17
相关论文
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[2]  
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[4]   MEASUREMENT AND ANALYSIS OF AUDIENCE OPINION [J].
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