CORRELATES OF BUYING BEHAVIOR FOR GROVERY PRODUCTS

被引：33

作者：

FRANK, RE ^{[1
]}

机构：

[1] UNIV PENN,WHARTON SCH FINANCE & COMMERCE,PHILADELPHIA,PA

来源：

关键词：

D O I：

10.2307/1249466

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：48 / 53

页数：6

共 8 条

[1]

FRANK R, 1967, HOUSEHOLD CORRELATES

[2]

FRANK R, 1967, J MARKETING RESEARCH, V1

[3] CORRELATES OF GROCERY PRODUCT CONSUMPTION RATES [J].

FRANK, RE ;

MASSY, WF ;

BOYD, HW .

[4] HOUSEHOLD CORRELATES OF PURCHASE PRICE FOR GROCERY PRODUCTS [J].

FRANK, RE ;

GREEN, PE ;

SIEBER, HF .

[5]

FRANK RE, 1965, J ADVERTISING RES, V5, P27

[6]

FRANK RE, 1967, J ADVERTISING RESEAR, V7

[7]

GARFINKLE N, 1963, J ADVERTISING RES, V3, P7

[8]

TWEDT DW, 1964, 10TH ANN C ADV RES F