GROWTH STRATEGIES FOR SERVICE FIRMS

[1] Ansoff H.I., 1965, CORPORATE STRATEGY

[2] Eiglier P., 1977, MARKETING CONSUMER S, P85

[3] LEVITT T, 1972, HARVARD BUSINESS SEP, P41

[4] PIERCE JL, 1978, COST DEPOSIT SERVICE

[5] Sasser W.E., 1978, MANAGEMENT SERVICE O

[6] SHOSTACK GL, 1978, ANNUAL REV MARKETING

[7] THOMAS DRE, 1978, HARVARD BUS REV, V56, P158

[8] 1978, FORTUNE 0508

[9] 1978, WALL STREET J 0628

[10] 1978, BUSINESS WEEK 0807

[1] Ansoff H.I., 1965, CORPORATE STRATEGY

[2] Eiglier P., 1977, MARKETING CONSUMER S, P85

[3] LEVITT T, 1972, HARVARD BUSINESS SEP, P41

[4] PIERCE JL, 1978, COST DEPOSIT SERVICE

[5] Sasser W.E., 1978, MANAGEMENT SERVICE O

[6] SHOSTACK GL, 1978, ANNUAL REV MARKETING

[7] THOMAS DRE, 1978, HARVARD BUS REV, V56, P158

[8] 1978, FORTUNE 0508

[9] 1978, WALL STREET J 0628

[10] 1978, BUSINESS WEEK 0807