EFFECTS OF COST-RELATED FEEDBACK ON CONSUMER KNOWLEDGE AND CONSUMPTION BEHAVIOR - A FIELD EXPERIMENTAL APPROACH

被引:47
作者
HUTTON, RB
MAUSER, GA
FILIATRAULT, P
AHTOLA, OT
机构
[1] SIMON FRASER UNIV,MKT,BURNABY V5A 1S6,BC,CANADA
[2] UNIV QUEBEC,MKT,MONTREAL H3C 3P8,QUEBEC,CANADA
关键词
D O I
10.1086/209072
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:327 / 336
页数:10
相关论文
共 25 条
[1]   ATTITUDE-BEHAVIOR RELATIONS - THEORETICAL-ANALYSIS AND REVIEW OF EMPIRICAL-RESEARCH [J].
AJZEN, I ;
FISHBEIN, M .
PSYCHOLOGICAL BULLETIN, 1977, 84 (05) :888-918
[2]  
[Anonymous], J ADVERTISING
[3]  
Bandura A., 1977, SOCIAL LEARNING THEO
[4]  
BANDURA A, 1969, PRINCIPLES BEHAVIOR
[5]   EFFECTS OF INFORMATION PRESENTATION FORMAT ON CONSUMER INFORMATION ACQUISITION STRATEGIES [J].
BETTMAN, JR ;
KAKKAR, P .
JOURNAL OF CONSUMER RESEARCH, 1977, 3 (04) :233-240
[6]  
Campbell D. T., 1963, EXPT QUASI EXPT DESI, P171
[7]  
*CAN EN MIN RES, 1982, NAT EN PROGR ANN REP
[8]  
COLLINS WP, 1984, DOE NEWS MAR
[9]   APPROACHES TO ENCOURAGING CONSERVATION BEHAVIOR - A REVIEW AND CONCEPTUAL-FRAMEWORK [J].
COOK, SW ;
BERRENBERG, JL .
JOURNAL OF SOCIAL ISSUES, 1981, 37 (02) :73-107
[10]   EFFECTS OF CONSUMER INFORMATION AND EDUCATION ON COGNITION AND CHOICE [J].
CROSBY, LA ;
TAYLOR, JR .
JOURNAL OF CONSUMER RESEARCH, 1981, 8 (01) :43-56