A field experiment on the comparative effectiveness of "emotional" and "rational" political leaflets in determining election results

被引:47
作者
Hartmann, GW [1 ]
机构
[1] Columbia Univ, Teachers Coll, New York, NY USA
来源
JOURNAL OF ABNORMAL AND SOCIAL PSYCHOLOGY | 1936年 / 31卷
关键词
D O I
10.1037/h0056079
中图分类号
B84 [心理学];
学科分类号
04 ; 0402 ;
摘要
引用
收藏
页码:99 / 114
页数:16
相关论文
共 2 条
  • [1] Rice Stuart, 1928, QUANTITATIVE METHODS
  • [2] WILKES WH, 1934, ARCH PSYCHOLOGY