INTERFACES OF A PRODUCT MANAGER

被引:23
作者
LUCK, DJ [1 ]
机构
[1] SO ILLINOIS UNIV,EDWARDSVILLE,IL
关键词
D O I
10.2307/1248670
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:32 / 36
页数:5
相关论文
共 5 条
[1]  
*ASS NAT ADV, 1965, MAN ADV PROBL, P92
[2]  
EVANS GH, 1964, PRODUCT MANAGERS JOB
[3]  
LUCK DJ, 1965, HARVARD BUS REV, V43, P143
[4]  
MEDCALF G, 1967, MARKETING BRAND MANA
[5]  
ROBINSON PJ, 1964, PROMOTIONAL DECISION