EFFECTS OF HUMOROUS ILLUSTRATIONS IN COLLEGE TEXTBOOKS

被引:35
作者
BRYANT, J [1 ]
BROWN, D [1 ]
SILBERBERG, AR [1 ]
ELLIOTT, SM [1 ]
机构
[1] WARNER QUBE,COLUMBUS,OH
关键词
D O I
10.1111/j.1468-2958.1981.tb00655.x
中图分类号
G2 [信息与知识传播];
学科分类号
05 ; 0503 ;
摘要
引用
收藏
页码:43 / 57
页数:15
相关论文
共 11 条
[1]  
Bateson G., 1972, STEPS ECOLOGY MIND E, DOI DOI 10.3390/e16042161
[2]  
BROWNING R, 1977, APA MONITOR, V1, P32
[3]   HUMOR IN COMMUNICATION TEXTBOOKS [J].
BRYANT, J ;
GULA, J ;
ZILLMANN, D .
COMMUNICATION EDUCATION, 1980, 29 (02) :125-134
[4]   ON RESISTANCE TO PERSUASIVE COMMUNICATIONS [J].
FESTINGER, L ;
MACCOBY, N .
JOURNAL OF ABNORMAL AND SOCIAL PSYCHOLOGY, 1964, 68 (04) :359-366
[5]  
Gruner C., 1978, UNDERSTANDING LAUGHT
[6]   HUMOROUS LECTURES AND HUMOROUS EXAMPLES - SOME EFFECTS UPON COMPREHENSION AND RETENTION [J].
KAPLAN, RM ;
PASCOE, GC .
JOURNAL OF EDUCATIONAL PSYCHOLOGY, 1977, 69 (01) :61-65
[7]   CONTEXT EFFECTS IN COMMUNICATION [J].
MANIS, M .
JOURNAL OF PERSONALITY AND SOCIAL PSYCHOLOGY, 1967, 5 (03) :326-&
[8]  
MARKIEWICZ D, 1974, SOCIOMETRY, V34, P407
[9]  
MCGHEE PE, 1972, PSYCHOL HUMOR
[10]   REHEARSAL PROCESSES IN FREE RECALL - PROCEDURE FOR DIRECT OBSERVATION [J].
RUNDUS, D ;
ATKINSON, RC .
JOURNAL OF VERBAL LEARNING AND VERBAL BEHAVIOR, 1970, 9 (01) :99-105