An analysis of mobile credit card usage intentions

被引:31
作者
Amin, Hanudin [1 ]
机构
[1] Universiti Malaysia Sabah, Malaysia
来源
Information Management and Computer Security | 2007年 / 15卷 / 04期
关键词
Banking; Communication technologies; Credit cards; Islam; Malaysia;
D O I
10.1108/09685220710817789
中图分类号
学科分类号
摘要
Purpose Many banks consider mobile-based technologies have improved the banking services through introduction of new banking facilities. One of the latest facilities developed in this area is the “mobile credit card.” The purpose of this study is to examine the factors that determine intention to use mobile credit card among Malaysia bank customers, as their new way in conducting payment transactions. Design/methodology/approach The technology acceptance model (TAM) was used as the base model in order to develop the modified version of TAM to better reflect mobile credit card. In the modified model, perceived credibility and the amount of information on mobile credit card were added, in addition to perceived usefulness and perceived ease of use. Findings Results suggest that perceived usefulness, perceived ease of use, perceived credibility and the amount of information on mobile credit cards are important determinants to predict Malaysia bank customers' intentions to use mobile credit card. Needless to say, the paper is exploratory in nature. Research limitations/implications This study suffers from two limitations. The discussion of these limitations is provided in the last part of this paper. Practical implications Useful to Islamic banking institutions planning further mobile credit card services for their customers. Originality/value Extends the understanding of TAM to newly emerging context of mobile credit. © 2007, Emerald Group Publishing Limited
引用
收藏
页码:260 / 269
页数:9
相关论文
共 32 条
[1]  
Adams D.A., Nelson R.R., Todd P.A., Perceived usefulness, ease of use, and usage of information technology: a replication, MIS Quarterly, 16, 2, pp. 227-247, (1992)
[2]  
Amin H., Muhammad M.Z., Hamid M.R.A., Lada S., Explaining intention to use SMS banking among Bank Islam Malaysia Berhad (BIMB) customers: is gender a good indicator?, Proceeding of IBBC, 2, pp. 92-101, (2006)
[3]  
Cheong J.H., Park M.C., Mobile internet acceptance in Korea, Internet Research, 15, 2, pp. 125-140, (2005)
[4]  
Chiu Y.B., Lin C.P., Tang L.L., Gender differs: assessing a model of online purchase intentions in e-tail service, International Journal of Service Industry Management, 16, 5, pp. 416-435, (2005)
[5]  
Davis F.D., Perceived usefulness, perceived ease of use, and user acceptance of information technology, MIS Quarterly, 13, 3, pp. 319-340, (1989)
[6]  
Davis F.D., Bagozzi R.P., Warshaw P.R., User acceptance of computer technology: a comparison of two theoretical models, Management Science, 35, 8, pp. 982-1003, (1989)
[7]  
Guriting P., Ndubisi N.O., Borneo online banking: evaluating customer perceptions and behavioral intention, Management Research News, 29, 1-2, pp. 6-15, (2006)
[8]  
Hoffman D.L., Novak T.P., Peralta M., Building consumer trust online, Communications of the ACM, 42, 4, pp. 80-85, (1999)
[9]  
Howard J., Moore W., Tushman M., Moore W.L., Changes in consumer behavior over the product life cycle, Readings in the Management of Innovation, (1982)
[10]  
Howcroft B., Hamilton R., Hewer P., Consumer attitude and the usage and adoption of home-based banking in the United Kingdom, International Journal of Bank Marketing, 20, 3, pp. 111-121, (2002)