虚拟社区中消费者信息共享行为影响因素的实证研究

[1] 虚拟社区成员参与动机的实证研究——以网络游戏为例 [J]. 南开管理评论, 2007, (05) : 55 - 60

[2] “利他行为”新解 [J]. 安徽农业大学学报(社会科学版), 2005, (03) : 83 - 86

[3] Contributing Knowledge to Electronic Knowledge Repositories: An Empirical Investigation[J] . Atreyi Kankanhalli,Bernard C. Y. Tan,Kwok-Kee Wei.MIS Quarterly . 2005 (1)

[4] Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet?[J] . Thorsten Hennig-Thurau,Kevin P. Gwinner,Gianfranco Walsh,Dwayne D. Gremler.Journal of Interactive Marketing . 2004 (1)

[5] Communities in Cyberspace .2 Donath,J.S. Roufledge . 1999

[1] 虚拟社区成员参与动机的实证研究——以网络游戏为例 [J]. 南开管理评论, 2007, (05) : 55 - 60

[2] “利他行为”新解 [J]. 安徽农业大学学报(社会科学版), 2005, (03) : 83 - 86

[3] Contributing Knowledge to Electronic Knowledge Repositories: An Empirical Investigation[J] . Atreyi Kankanhalli,Bernard C. Y. Tan,Kwok-Kee Wei.MIS Quarterly . 2005 (1)

[4] Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet?[J] . Thorsten Hennig-Thurau,Kevin P. Gwinner,Gianfranco Walsh,Dwayne D. Gremler.Journal of Interactive Marketing . 2004 (1)

[5] Communities in Cyberspace .2 Donath,J.S. Roufledge . 1999