需求不确定环境下的提前订购策略分析

被引:4
作者
黄卫来
蔡建湖
张子刚
机构
[1] 华中科技大学管理学院
关键词
供应链; 订购; 博弈;
D O I
暂无
中图分类号
F274 [企业供销管理]; F224 [经济数学方法];
学科分类号
1201 ; 0701 ; 070104 ;
摘要
发生在销售季节开始前的提前订购活动在季节性商品销售活动中十分常见,运用博弈论的基本思想分析了存在提前订购机会时供应商和零售商之间的动态博弈过程,求出了该博弈的均衡解。研究表明,提前订购可以在一定条件下优化供应链的整体性能。用一个算例对结果进行了说明。
引用
收藏
页码:17 / 20
页数:4
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