共 11 条
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The ROI of privacy seals. http://www.computer-world.com/developmenttopics/websitemgmt/story/0,10801,81633,00.html .
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Adigital seal solution for deplo-ying trust on commercial transactions. GRITZALIS S,GRITZALIS D. Information Man-agement&Computer Security . 2001
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An empirical exploration of trust and risk associated with pur-chasing at electronic marketplaces. http://www.bledconference.org/proceedings.nsf/Proceedings/2959A5E7A6EA5F27C1256EE00031314A/$File/38Verhagen.pdf .
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Privacy online:fair information practices,the electronic market-place:a report to congress. http://www.ftc.gov/reports/privacy2000/privacy2000.pdf .
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Just how trusty is TRUSTe?. http://www.wired.com/techbiz/media/news/2002/04/51624 .
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Your privacy is sealed:effects of Web privacy seals on trust and personal disclosures. RIFON N J,LAROSE R,CHOI S M. The Journal of Consumer Affairs . 2005