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Physical distribution service: A fundamental marketing concept?[J] . John T. Mentzer,Roger Gomes,Robert E. Krapfel.Journal of the Academy of Marketing Science . 1989 (1)
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Furthering the integration of marketing and logistics through customer service in the channel[J] . Lloyd M. Rinehart,M. Bixby Cooper,George D. Wagenheim.Journal of the Academy of Marketing Science . 1989 (1)