我国的天生国际化企业特征与驱动力探寻——基于对江浙地区的四家中小型企业的跨案例比较研究

被引：9

作者：

陈曦

胡左浩

赵平

机构：

[1] 清华大学经管学院市场营销系

来源：

中国软科学 | 2009年 / 04期

关键词：

天生国际化企业; 传统国际化企业; 跨案例研究; 显著特征; 驱动力;

D O I：

暂无

中图分类号：

F272 [企业计划与经营决策];

学科分类号：

1201 ;

摘要：

本文运用多案例研究的方法,选取来自温州、杭州、苏州4家中小型制造业与服务业企业为研究对象,进行跨案例比较分析,在文献的基础上提出‘企业特征2*2矩阵概念框架’,据此探明了其中两家天生国际化企业在出口速度、出口强度、所处行业3个维度上区别于传统国际化企业的显著特征。揭示了天生国际化企业形成的重要影响驱动因素。

引用

页码：125 / 139

页数：15

共 13 条

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