产业进入时机研究述评

被引：5

作者：

张钢

薄秋实

机构：

[1] 浙江大学管理学院

来源：

科技进步与对策 | 2012年 / 29卷 / 08期

基金：

国家自然科学基金重点项目;

关键词：

产业进入时机; 进入次序; 先动优势; 竞争策略;

D O I：

暂无

中图分类号：

F062.9 [产业经济学];

学科分类号：

020205 ;

摘要：

进入时机选择是现实企业在市场进入战略中一种至关重要的决策,而作为跨研究领域的热点论题,产业进入时机的研究也日趋成熟。基于文献回顾,梳理了产业进入主题的研究发展脉络和重要观点,从进入次序效应的内在作用机制和影响因素出发,强调企业在产业进入决策中关于进入时机和竞争策略选择的应用性研究,以使理论探讨更加切合实际。

引用

页码：149 / 154

页数：6

共 13 条

[1] Optimal Entry Timing in Markets with Social Influence
Joshi, Yogesh V.
Reibstein, David J.
Zhang, Z. John
[J]. MANAGEMENT SCIENCE, 2009, 55 (06) : 926 - 939
[2] The role of environmental dynamics in building a first mover advantage theory
Suarez, Fernando F.
Lanzolla, Gianvito
[J]. ACADEMY OF MANAGEMENT REVIEW, 2007, 32 (02) : 377 - 392
[3] Sustainable pioneering advantage? Profit implications of market entry order
Boulding, W
Christen, M
[J]. MARKETING SCIENCE, 2003, 22 (03) : 371 - 392
[4] First-mover advantages in regimes of weak appropriability: the case of financial services innovations[J] . Luis E López,Edward B Roberts.Journal of Business Research . 2002 (12)
[5] Age, order of entry, strategic orientation, and organizational performance[J] . Rodolphe Durand,Régis Coeurderoy.Journal of Business Venturing . 2001 (5)
[6] Does it pay to be a first mover in e.commerce? The case of Amazon.com[J] . Kamel Mellahi,Michael Johnson.Management Decision . 2000 (7)
[7] Latecomer Strategies: Evidence from the Semiconductor Industry in Japan and Korea[J] . Dong-Sung Cho,Dong-Jae Kim,Dong Kee Rhee.Organization Science . 1998 (4)
[8] Emerging market conditions and their impact on first mover advantages: An integrative review[J] . Cheryl Nakata,K. Sivakumar.International Marketing Review . 1997 (6)
[9] Meta-analysis of the impact of research methods on findings of first-mover advantage
VanderWerf, PA
Mahon, JF
[J]. MANAGEMENT SCIENCE, 1997, 43 (11) : 1510 - 1519
[10] Pioneer Advantage: Marketing Logic or Marketing Legend?[J] . Journal of Marketing Research . 1993 (2)

← 1 2 →