共 10 条
[1]
Decision speed and choice regret: When haste feels like waste[J] . Yoel Inbar,Simona Botti,Karlene Hanko.Journal of Experimental Social Psychology . 2011 (3)
[3]
Variety, Vice, and Virtue: How Assortment Size Influences Option Choice[J] . Aner Sela,Jonah Berger,Wendy Liu.Journal of Consumer Research . 2009 (6)
[4]
The Mere Categorization Effect: How the Presence of Categories Increases Choosers’ Perceptions of Assortment Variety and Outcome Satisfaction[J] . Cassie Mogilner,Tamar Rudnick,Sheena S. Iyengar.Journal of Consumer Research . 2008 (2)
[5]
Overchoice and Assortment Type: When and Why Variety Backfires[J] . John T. Gourville,Dilip Soman.Marketing Science . 2005 (3)
[8]
When More Is Less and Less Is More: The Role of Ideal Point Availability and Assortment in Consumer Choice[J] . Alexander Chernev.Journal of Consumer Research . 2003 (2)
[9]
Reducing Assortment: An Attribute-Based Approach[J] . Peter Boatwright,Joseph C. Nunes.Journal of Marketing . 2001 (3)
[10]
Great Expectations?!Assort-ment Size,Expectations and Satisfaction. Diehl K,Lamberton C. The U-niversity of Southern California . 2007