共 9 条
[4]
零售银行业务创新[M]. 经济科学出版社 , (德) 巴特曼, 2007
[5]
服务创新[M]. 清华大学出版社 , 蔺雷, 2003
[6]
Banks and innovation: Microeconometric evidence on Italian firms[J] . Luigi Benfratello,Fabio Schiantarelli,Alessandro Sembenelli.Journal of Financial Economics . 2008 (2)
[7]
Market orientation, brand investment, new service development, market position and performance for service organisations[J] . Sheelagh Matear,Brendan J. Gray,Tony Garrett.International Journal of Service Industry Management . 2004 (3)
[8]
Developing new business-to-business professional services: What factors impact performance?[J] . Ulrike de Brentani,Emmanuel Ragot.Industrial Marketing Management . 1996 (6)
[9]
Critical success factors for new financialservices .2 COOPER R G,EDGETT S. Marketing Management . 1996