企业创新战略模式的选择与效应

[1] 有中介的调节变量和有调节的中介变量 [J]. 心理学报, 2006, (03) : 448 - 452

[2] The Bright Side and Dark Side of Embedded Ties in Business-to-Business Innovation [J]. JOURNAL OF MARKETING, 2011, 75 (05) : 34 - 52

[3] Marketing Alliances, Firm Networks, and Firm Value Creation[J] . Vanitha Swaminathan,Christine Moorman.Journal of Marketing . 2009 (5)

[4] Does market orientation facilitate balanced innovation programs? An organizational learning perspective [J]. JOURNAL OF PRODUCT INNOVATION MANAGEMENT, 2007, 24 (04) : 316 - 334

[5] Exploratory and Exploitative Learning in New Product Development: A Social Capital Perspective on New Technology Ventures in China[J] . Kwaku Atuahene-Gima,Janet Y. Murray.Journal of International Marketing . 2007 (2)

[6] An Examination of Exploration and Exploitation Capabilities: Implications for Product Innovation and Market Performance[J] . Goksel Yalcinkaya,Roger J. Calantone,David A. Griffith.Journal of International Marketing . 2007 (4)

[7] Market Knowledge Dimensions and Cross-Functional Collaboration: Examining the Different Routes to Product Innovation Performance[J] . Luigi M. De Luca,Kwaku Atuahene-Gima.Journal of Marketing . 2007 (1)

[8] Resolving the Capability: Rigidity Paradox in New Product Innovation[J] . Kwaku Atuahene-Gima.Journal of Marketing . 2005 (4)

[9] Does distance still matter? Geographic proximity and new product development [J]. JOURNAL OF MARKETING, 2005, 69 (04) : 44 - 60

[10] Market Orientation: A Meta-Analytic Review and Assessment of Its Antecedents and Impact on Performance[J] . Ahmet H. Kirca,Satish Jayachandran,William O. Bearden.Journal of Marketing . 2005 (2)

[1] 有中介的调节变量和有调节的中介变量 [J]. 心理学报, 2006, (03) : 448 - 452

[2] The Bright Side and Dark Side of Embedded Ties in Business-to-Business Innovation [J]. JOURNAL OF MARKETING, 2011, 75 (05) : 34 - 52

[3] Marketing Alliances, Firm Networks, and Firm Value Creation[J] . Vanitha Swaminathan,Christine Moorman.Journal of Marketing . 2009 (5)

[4] Does market orientation facilitate balanced innovation programs? An organizational learning perspective [J]. JOURNAL OF PRODUCT INNOVATION MANAGEMENT, 2007, 24 (04) : 316 - 334

[5] Exploratory and Exploitative Learning in New Product Development: A Social Capital Perspective on New Technology Ventures in China[J] . Kwaku Atuahene-Gima,Janet Y. Murray.Journal of International Marketing . 2007 (2)

[6] An Examination of Exploration and Exploitation Capabilities: Implications for Product Innovation and Market Performance[J] . Goksel Yalcinkaya,Roger J. Calantone,David A. Griffith.Journal of International Marketing . 2007 (4)

[7] Market Knowledge Dimensions and Cross-Functional Collaboration: Examining the Different Routes to Product Innovation Performance[J] . Luigi M. De Luca,Kwaku Atuahene-Gima.Journal of Marketing . 2007 (1)

[8] Resolving the Capability: Rigidity Paradox in New Product Innovation[J] . Kwaku Atuahene-Gima.Journal of Marketing . 2005 (4)

[9] Does distance still matter? Geographic proximity and new product development [J]. JOURNAL OF MARKETING, 2005, 69 (04) : 44 - 60

[10] Market Orientation: A Meta-Analytic Review and Assessment of Its Antecedents and Impact on Performance[J] . Ahmet H. Kirca,Satish Jayachandran,William O. Bearden.Journal of Marketing . 2005 (2)