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- [6] Response to Comments on "How Regulatory Fit Affects Value in Consumer Choices and Opinions"[J] . Tamar Avnet,E. Tory Higgins.Journal of Marketing Research . 2006 (1)
- [7] The Nature of Fit and the Origins of "Feeling Right": A Goal-Systemic Perspective[J] . Arie W. Kruglanski.Journal of Marketing Research . 2006 (1)
- [8] Promotion and Prevention across Mental Accounts: When Financial Products Dictate Consumers’ Investment Goals[J] . Journal of Consumer Research . 2004 (1)
- [9] Locomotion, assessment, and regulatory fit: Value transfer from “how” to “what”[J] . Tamar Avnet,E Tory Higgins.Journal of Experimental Social Psychology . 2003 (5)
- [10] How Self-Regulation Creates Distinct Values: The Case of Promotion and Prevention Decision Making[J] . E. Tory Higgins.Journal of Consumer Psychology . 2002 (3)