浅析虚拟社区的营销价值与市场策略

[1] Net gain: Expanding markets through virtual communities[J] . John Hagel. &nbspJournal of Interactive Marketing . 1999 (1)

[2] Net gains:Expanding markets through virtual communities. Hagel,J. Journal of Interactive Marketing . 1999

[3] The real value of on-line communities. Armstrong,A,,and Hagel III,J. Harvard Business . 1996

[1] Net gain: Expanding markets through virtual communities[J] . John Hagel. &nbspJournal of Interactive Marketing . 1999 (1)

[2] Net gains:Expanding markets through virtual communities. Hagel,J. Journal of Interactive Marketing . 1999

[3] The real value of on-line communities. Armstrong,A,,and Hagel III,J. Harvard Business . 1996