共 11 条
[1]
The Future of Competition:Co-creating Unique Value with Customers. C.K.Prahalad,and Venkat Ramaswamy. . 2004
[2]
Technological and Organizational Designs for Realizing Economies ofSubstitution. Raghu Garud,and Arun Kumaraswamy. Strategic Management Journal,Summer . 1995
[3]
The Customer as Collaborator. C.K.Prahalad,and Venkat Ramaswamy. Business Today . 2004
[4]
The Nature of Firms and Markets:Do Transactions Approaches Help. F.C.Fourie. South African Journal ofEconomics . 1989
[5]
The Right Stuff:America’s Move to Mass Customization. W.Michael Cox,and Richard G.Alm. . 1998
[6]
From Value Chain to Value Constellation:Designing Interactive Strategy. Richard Normann,and Rafael Ramirez. Harvard Business . 1993
[7]
Strategic Networks. Ranjay Gulati,Nitin Nohria,and Akbar Zaheer. Strategic Management Journal . 2000
[8]
Driving Brand Value:Using Integrated Marketing to Manage ProfitableStakeholder Relationship. Tom Duncan&Sandra Moriarty. . 1997
[9]
Welcome to the Experience Economy. B.Joseph Pine II,and James H.Gilmore. Harvard Business . 1998
[10]
The Experience Economy:Work Is Theatre&Every Business a Stage. B.Joseph Pine II,and James H.Gilmore. . 1999