Enacted metaphor - The theatricality of the entrepreneurial process

被引：101

作者：

Anderson, AR ^{[1
]}

机构：

[1] Robert Gordon Univ, Aberdeen AB9 1FR, Scotland

来源：

INTERNATIONAL SMALL BUSINESS JOURNAL-RESEARCHING ENTREPRENEURSHIP | 2005年 / 23卷 / 06期

关键词：

acting as if; entrepreneurship; entrepreneurship process; theatricality;

D O I：

10.1177/0266242605057654

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

The article proposes the value of theatricality as an additional conceptual tool to aid analysis and understanding of the entrepreneurial process. It explores the application of dramatism and dramaturgy and argues that such application is a useful addition to our repertoire. In particular, the ideas of spanning the boundaries of space and time and of truth and fiction, and the liminality of entrepreneurship lend themselves to such theatrical analysis. This allows a fuller appreciation of the entrepreneurial act in the duality of the concepts of the world as stage and the world as staged. The metaphors of theatricality offer an alternative medium for understanding.

引用

页码：587 / 603

页数：17

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