Mobile-banking adoption by Iranian bank clients

被引：310

作者：

Hanafizadeh, Payam ^{[1
]}

Behboudi, Mehdi ^{[2
]}

Koshksaray, Amir Abedini ^{[3
]}

Tabar, Marziyeh Jalilvand Shirkhani ^{[3
]}

机构：

[1] Allameh Tabatabi Univ, Dept Ind Management, Tehran, Iran

[2] Islamic Azad Univ, Qazvin Branch, Dept Business Management, Qazvin, Iran

[3] Islamic Azad Univ, Qazvin Branch, Young Researchers Club, Qazvin, Iran

来源：

TELEMATICS AND INFORMATICS | 2014年 / 31卷 / 01期

关键词：

Mobile-banking adoption; Structural equation model; Adaptation with life style; Trust; Credibility; Perceived usefulness; TECHNOLOGY ACCEPTANCE MODEL; INFORMATION-TECHNOLOGY; USER ACCEPTANCE; SELF-SERVICE; EMPIRICAL-EVALUATION; CONSUMER ACCEPTANCE; INTERNET BANKING; PERCEIVED RISK; INITIAL TRUST; PHONE BANKING;

D O I：

10.1016/j.tele.2012.11.001

中图分类号：

G25 [图书馆学、图书馆事业]; G35 [情报学、情报工作];

学科分类号：

1205 ; 120501 ;

摘要：

This study provides insights into factors affecting the adoption of mobile banking in Iran. Encouraging clients to use the cell-phone for banking affairs, and negative trends in the adoption of this technology makes it imperative to study the factors affecting the adoption of mobile banking. Accordingly, this study builds a comprehensive theoretical model explaining mobile banking adoption. By incorporating 361 bank clients in Iran, eight latent variables of perceived usefulness, perceived ease of use, need for interaction, perceived risk, perceived cost, compatibility with life style, perceived credibility and trust were examined. It was found that these constructs successfully explain adoption of mobile banking among Iranian clients. Adaptation with life style and trust were found to be the most significant antecedents explaining the adoption of mobile banking. (C) 2012 Elsevier Ltd. All rights reserved.

引用

页码：62 / 78

页数：17

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