Structural modeling of success factors in exporting: Cross-validation and further development of an export performance model

Empirical studies in export performance research are characterized by vastly empiricist and eclectic research designs. Partial models-i.e., models that investigate selected determinants of export performance-are symptomatic of this stream of research. Structural modeling techniques allow for the analysis of complex relations, which integrate a vast number of success factors into an extensive model in order to avoid over-emphasis of single determinants and to conduct an integrative investigation of different bundles of variables. In this article, the cross-validation and further development of a structural model for the prediction of export performance that was recently conceived in Austria is outlined.