Creating the future: The use and misuse of scenarios

被引:183
作者
Godet, M
Roubelat, F
机构
[1] LIPS, PARIS, FRANCE
[2] ELECT FRANCE, CORP PLANNING UNIT, PARIS, FRANCE
关键词
D O I
10.1016/0024-6301(96)00004-0
中图分类号
F [经济];
学科分类号
02 ;
摘要
Facing dramatic changes, organizations do not only have to be reactive and pre-active, but also pro-active, thus linking anticipation and action, To transform anticipation into action through appropriation, scenarios should follow four conditions: relevance, consistence, likelihood and transparency. For that purpose, the use of simple formal tools like structural analysis, actors' strategy analysis, morphological methods or probability analysis, illustrated with a case study on the steel and iron industry, is useful to avoid entertainment and to explore all possible scenarios.
引用
收藏
页码:164 / 171
页数:8
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Berger G., 1964, PHENOMENOLOGIE TEMPS
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Godet M., 1993, From Anticipation to Action