'This is what happens when you don't listen' - All-Women Shortlists at the 2005 general election

Labour's All-Women Shortlists (AWS), an example of an equality guarantee, have proved they can deliver. Labour's 98 women constitute 77 percent of all the women MPs in the House of Commons and 27.5 percent of the Parliamentary Labour Party. Moreover, half of all Labour's women MPs currently sitting in the House of Commons were selected on AWS, either in 1997 or 2005. Yet, rather than the success of AWS being a key story of the 2005 general election, it was the defeat of the AWS candidate, Maggie Jones, in the ultra-safe Labour seat of Blaenau Gwent that dominated media coverage. 'This is what happens when you don't listen' said the successful, ex-Labour candidate, the late Peter Law: AWS lose votes. This article shows, however, that, Blaenau Gwent aside, there was no significant anti-AWS effect at the 2005 general election. AWS candidates largely suffered from being new candidates. Also, even though we cannot differentiate between an AWS effect and a differential sex effect for new and incumbent candidates, we find that neither is significant.