The role of money and religiosity in determining consumers' ethical beliefs

This article presents the results of a study that investigated the roles that religiosity and ones money ethic play in determining consumer attitudes/beliefs in various situations regarding questionable consumer practices. One dimension of religiosity - intrinsic religiousness - was studied. Four separate dimensions of a money ethic scale were initially examined, but only one was used in the final analyses. Results indicated that both intrinsic religiousness and one's money ethic were significant determinants of most types of consumer ethical beliefs.