Digital Dialogue? Australian Politicians' use of the Social Network Tool Twitter

被引:168
作者
Grant, Will J. [1 ]
Moon, Brenda [1 ]
Grant, Janie Busby [2 ]
机构
[1] Australian Natl Univ, Australian Natl Ctr Publ Awareness Sci, Canberra, ACT 0200, Australia
[2] Univ Canberra, Ctr Appl Psychol, Canberra, ACT 2601, Australia
关键词
ONLINE;
D O I
10.1080/10361146.2010.517176
中图分类号
D0 [政治学、政治理论];
学科分类号
0302 ; 030201 ;
摘要
The recent emergence of online social media has had a significant effect on the contemporary political landscape, yet our understanding of this remains less than complete. This article adds to current understanding of the online engagement between politicians and the public by presenting the first quantitative analysis of the utilisation of the social network tool Twitter by Australian politicians. The analysis suggests that politicians are attempting to use Twitter for political engagement, though some are more successful in this than others. Politicians are noisier than Australians in general on Twitter, though this is due more to broadcasting than conversing. Those who use Twitter to converse appear to gain more political benefit from the platform than others. Though politicians cluster by party, a relatively 'small world' network is evident in the Australian political discussion on Twitter.
引用
收藏
页码:579 / 604
页数:26
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