Unpacking value creation and delivery: Orientation, capabilities, practices, and outcomes

被引：11

作者：

Beverland, Michael B. ^{[1
,2
]}

机构：

[1] Univ Bath, Sch Management, Bath BA2 7AY, Avon, England

[2] RMIT Univ, Melbourne, Vic, Australia

来源：

INDUSTRIAL MARKETING MANAGEMENT | 2012年 / 41卷 / 01期

关键词：

D O I：

10.1016/j.indmarman.2011.11.005

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

[No abstract available]

引用

页码：8 / 10

页数：3

共 21 条

[1] Value co-creation in knowledge intensive business services: A dyadic perspective on the joint problem solving process
Aarikka-Stenroos, Leena
Jaakkola, Elina
[J]. INDUSTRIAL MARKETING MANAGEMENT, 2012, 41 (01) : 15 - 26
[2] Value innovation, deliberate learning mechanisms and information from supply chain partners
Berghman, Liselore
Matthyssens, Paul
Vandenbempt, Koen
[J]. INDUSTRIAL MARKETING MANAGEMENT, 2012, 41 (01) : 27 - 39
[3] Beverland M., 2001, Journal of Personal Selling and Sales Management, V21, P207, DOI [DOI 10.1080/08853134.2001.10754272, 10.1080/08853134.2001.10754272]
[4] Manufacturers' reliance on channel intermediaries: Value drivers in the presence of a direct web channel
Chung, Chiayin
Chatterjee, Sharmila C.
Sengupta, Sanjit
[J]. INDUSTRIAL MARKETING MANAGEMENT, 2012, 41 (01) : 40 - 53
[5] The impact of network configurations on value constellations in business markets - The case of an innovation network
Corsaro, Daniela
Ramos, Carla
Henneberg, Stephan C.
Naude, Peter
[J]. INDUSTRIAL MARKETING MANAGEMENT, 2012, 41 (01) : 54 - 67
[6] Value and risk in business-to-business e-banking
Faroughian, Frank F.
Kalafatis, Stavros P.
Ledden, Lesley
Samouel, Phillip
Tsogas, Markos H.
[J]. INDUSTRIAL MARKETING MANAGEMENT, 2012, 41 (01) : 68 - 81
[7] Exploring the phenomenon of customers' desired value change in a business-to-business context
Flint, DJ
Woodruff, RB
Gardial, SF
[J]. JOURNAL OF MARKETING, 2002, 66 (04) : 102 - 117
[8] The bonding effects of relationship value and switching costs in industrial buyer-seller relationships: An investigation into role differences
Geiger, Ingmar
Durand, Aurelia
Saab, Samy
Kleinaltenkamp, Michael
Baxter, Roger
Lee, Yeonhee
[J]. INDUSTRIAL MARKETING MANAGEMENT, 2012, 41 (01) : 82 - 93
[9] Creating value in business relationships: The role of sales
Haas, Alexander
Snehota, Ivan
Corsaro, Daniela
[J]. INDUSTRIAL MARKETING MANAGEMENT, 2012, 41 (01) : 94 - 105
[10] A framework of brand value in B2B markets: The contributing role of functional and emotional components
Leek, Sheena
Christodoulides, George
[J]. INDUSTRIAL MARKETING MANAGEMENT, 2012, 41 (01) : 106 - 114

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