Personalized nutrition communication through ICT application: how to overcome the gap between potential effectiveness and reality

被引:12
作者
Bouwman, LI [1 ]
Hiddink, GJ [1 ]
Koelen, MA [1 ]
Korthals, M [1 ]
van't Veer, P [1 ]
van Woerkum, C [1 ]
机构
[1] Wageningen Univ, NL-6700 EW Wageningen, Netherlands
关键词
D O I
10.1038/sj.ejcn.1602182
中图分类号
R15 [营养卫生、食品卫生]; TS201 [基础科学];
学科分类号
100403 [营养与食品卫生学];
摘要
The potential effectiveness of personalized nutrition communication through the Internet is promising in terms of addressing personal relevance, flexibility, interactive options and amount of people that can be reached. However, little research on the contribution to behaviour change has been done. The MyFood program at Wageningen University aims at providing insight into strategies to implement personalized nutrition communication through interactive tools. In this article we present the framework for research on social acceptance of personalized nutrition communication through interactive computer technology as part of the MyFood program.
引用
收藏
页码:S108 / S115
页数:8
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