Making and measuring reputations -: The research ranking of European business schools

Rankings of organisations mirror and create reputations. This article is about reputations and their exploitation, in the context of business school rankings. We set out to spotlight the European scene and present an exclusive ranking of the research activities of all business schools in Europe. Our ranking is based on work published in top quality international journals. The mission of business schools is not only to train managers and educate students, but it is also to develop the ideas, theories and evidence that will reshape management practice in the future. Europe needs strong business schools as one part of its overall strategy. Our top research schools are: London Business School, INSEAD, Tel Aviv, Warwick, Manchester, Cambridge, Erasmus University (NL), City (UK), Cranfield, the London School of Economics, and the Stockholm School of Economics. We compare our rankings with those of other reputation makers, such as The Financial Times and national ranking schemes, and we find that our list is more robust and comprehensive. (C) 2000 Elsevier Science Ltd. All rights reserved.