Building successful customer-supplier alliances

被引:47
作者
Vollmann, TE [1 ]
Cordon, C [1 ]
机构
[1] Int Inst Management Dev, Lausanne, Switzerland
关键词
D O I
10.1016/S0024-6301(98)00073-9
中图分类号
F [经济];
学科分类号
02 ;
摘要
One of the most promising avenues for improving company competitiveness today is supply chain management-or more appropriately "demand chain management." The difference in terminology reflects a radical change in the way many companies want to operate today who see the supply chain as primarily concerned with improved purchasing, usually through applying muscle power to the suppliers. Demand chain management starts with the customers, working backward through the entire chain, to the suppliers of the suppliers. The objective is to create synergy in the overall chain to achieve larger benefits than are possible by each entity in the chain acting independently. (C) 1998 Elsevier Science Ltd. All rights reserved.
引用
收藏
页码:684 / 694
页数:11
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