A grounded typology of vacation decision-making

被引：137

作者：

Decrop, A

Snelders, D

机构：

[1] Univ Namur, Dept Business Adm, B-5000 Namur, Belgium

[2] Delft Univ Technol, Fac Ind Design, NL-2628 CE Delft, Netherlands

来源：

TOURISM MANAGEMENT | 2005年 / 26卷 / 02期

关键词：

vacation decisions; holiday decisions; market segments; qualitative research; grounded theory;

D O I：

10.1016/j.tourman.2003.11.011

中图分类号：

X [环境科学、安全科学];

学科分类号：

08 ; 0830 ;

摘要：

This paper presents a typology of vacationers based on decision-making variables and processes. Employing a naturalistic perspective, the (summer) vacation decision-making process of 25 Belgian households was followed for a year. In-depth interview and observation data were analyzed and interpreted through the grounded theory methodology. Findings show that vacation decision-making is an ongoing process with a lot of contextual influences. A distinction is made between six types of vacationers: habitual, rational, hedonic, opportunistic, constrained and adaptable. This new typology may be useful for both theoretical and segmentation purposes. (C) 2003 Elsevier Ltd. All rights reserved.

引用

页码：121 / 132

页数：12