Predicting electronic commerce adoption in Chilean SMEs

被引:65
作者
Nasco, Suzanne Altobello [1 ]
Toledo, Elizabeth Grandon [2 ]
Mykytyn, Peter P., Jr. [1 ]
机构
[1] So Illinois Univ, Coll Business Adm, Carbondale, IL 62901 USA
[2] Univ Bio Bio, Concepcion, Chile
关键词
information technology; Theory of Planned Behavior; SMEs; e-commerce;
D O I
10.1016/j.jbusres.2007.06.047
中图分类号
F [经济];
学科分类号
02 ;
摘要
The Theory of Planned Behavior is used to predict a variety of behaviors, but its use in dealing with predicting e-commerce intentions in small-to-medium-sized enterprises (SMEs) and in developing countries is limited. We use the TPB to model intentions to adopt e-commerce among 212 managers/owners of SMEs in Chile. Hierarchical regression results show that the subjective norm and attitude constructs positively and significantly predict intentions, but the perceived behavioral control construct does not. Results can be used by developing countries, especially those in Latin America, to encourage the adoption of e-commerce among SMEs. (C) 2007 Elsevier Inc. All rights reserved.
引用
收藏
页码:697 / 705
页数:9
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