Mining pharmacy data helps to make profits

被引：24

作者：

Hamuro, Y

Katoh, N

Matsuda, Y

Yada, K

机构：

[1] Osaka Ind Univ, Dept Business Adm, Osaka, Japan

[2] Kyoto Univ, Grad Sch Engn, Sakyo Ku, Kyoto 606, Japan

[3] G&G Pharma Inc, Osaka, Japan

来源：

DATA MINING AND KNOWLEDGE DISCOVERY | 1998年 / 2卷 / 04期

关键词：

data mining; knowledge discovery; pharmacy; point of sales;

D O I：

10.1023/A:1009748731133

中图分类号：

TP18 [人工智能理论];

学科分类号：

081104 ; 0812 ; 0835 ; 1405 ;

摘要：

Pharma, a drugstore chain in Japan, has been remarkably successful in the effective use of data mining. From over one tera bytes of sales data accumulated in databases, it has derived much interesting and useful knowledge that in turn has been applied to produce profits. Tn this paper, we shall explain several interesting cases of knowledge discovery at Pharma. We then discuss the innovative features of the data mining system developed in Pharma that led to meaningful knowledge discovery.

引用

页码：391 / 398

页数：8

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