Developing mature Internet strategies - Insights from the banking sector

被引：14

作者：

Angehrn, AA ^{[1
]}

Meyer, JF ^{[1
]}

机构：

[1] TECH UNIV,WORMS,GERMANY

来源：

INFORMATION SYSTEMS MANAGEMENT | 1997年 / 14卷 / 03期

关键词：

D O I：

10.1080/10580539708907058

中图分类号：

TP [自动化技术、计算机技术];

学科分类号：

0812 ;

摘要：

Although the banking industry plays a central role in the world economy and has traditionally been an innovative user of information technology, banks are struggling to develop mature Internet strategies. A model used to analyze the type of Internet activities among a sample of banks as well as their level of sophistication and customization is useful not only for revealing unexploited opportunities in the banking sector but also for guiding the strategy-building process of organizations in other industries.

引用

页码：37 / 43

页数：7