Framing effect on the public's response to crisis: Human interest frame and crisis type influencing responsibility and blame

被引：112

作者：

Cho, Seung Ho ^{[1
]}

Gower, Karla K. ^{[1
]}

机构：

[1] Univ Alabama, Coll Commun & Informat Sci, Tuscaloosa, AL 35487 USA

来源：

PUBLIC RELATIONS REVIEW | 2006年 / 32卷 / 04期

关键词：

human interest frame; types of crisis; attribution responsibility; emotional response;

D O I：

10.1016/j.pubrev.2006.09.011

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

This study investigated the effects of a human interest frame and types of crisis in news coverage of a corporate crisis on people's responses to the crisis. To examine the effects, this study used 2 (human interest frame versus non-human interest frame) x 2 (an accident versus a transgression) mixed factorial design. The results indicate that the human interest frame influenced participants' emotional response to the crisis and the emotional response influenced by the human interest frame was a significant predictor of blame and responsibility in a transgression crisis. (c) 2006 Elsevier Inc. All rights reserved.

引用

页码：420 / 422

页数：3