Elaboration in processing adolescent health messages: The impact of egocentrism and sensation seeking on message processing

被引:14
作者
Greene, K
Krcmar, M
Rubin, DL
Walters, LH
Hale, JL
机构
[1] Rutgers State Univ, Dept Commun, New Brunswick, NJ 08901 USA
[2] Univ Connecticut, Dept Commun Proc, Storrs, CT 06269 USA
[3] Univ Georgia, Athens, GA 30602 USA
关键词
D O I
10.1093/joc/52.4.812
中图分类号
G2 [信息与知识传播];
学科分类号
05 [文学]; 0503 [新闻传播学];
摘要
The present studies explored bow adolescents process information in making decisions about risk behavior. We studied two developmental aspects of adolescent egocentrism: personal fable (a sense of invulnerability) and imaginary audience (focus on others), along with individual difference variables (sensation seeking, self-esteem, and peer pressure). The studies investigated the effects of a message variable, elaboration demand, which is driven by a developmental view of adolescents' cognitive processing. Results of 3 studies indicated the deep elaboration message was partially effective in changing message perceptions and adolescents' intentions to behave in ways to reduce risks. The message type interacted with developmental indicators (age and cognitive development), gender, and topic to explain bebavioral intentions, message perceptions and retention.
引用
收藏
页码:812 / 831
页数:20
相关论文
共 19 条
[1]
RECKLESS BEHAVIOR IN ADOLESCENCE - A DEVELOPMENTAL PERSPECTIVE [J].
ARNETT, J .
DEVELOPMENTAL REVIEW, 1992, 12 (04) :339-373
[2]
Cruz M. G., 1998, PERSUASION ADV META, P217
[3]
Applications of a theoretic model of information exposure to health interventions [J].
Donohew, L ;
Lorch, EP ;
Palmgreen, P .
HUMAN COMMUNICATION RESEARCH, 1998, 24 (03) :454-468
[4]
DONOHEW L, 1990, PREVENTION TREATMENT, P73
[5]
ELKIND D, 1979, DEV PSYCHOL, V15, P38, DOI 10.1037/0012-1649.15.1.38
[6]
EGOCENTRISM IN ADOLESCENCE [J].
ELKIND, D .
CHILD DEVELOPMENT, 1967, 38 (04) :1025-&
[7]
The utility of understanding adolescent egocentrism in designing health promotion messages [J].
Greene, K ;
Rubin, DL ;
Hale, JL ;
Walters, LH .
HEALTH COMMUNICATION, 1996, 8 (02) :131-152
[8]
GREENE K, 1995, J SOC BEHAV PERS, V10, P547
[9]
Greene K., 1997, COMMUN REP, V10, P21, DOI DOI 10.1080/08934219709367656
[10]
Lapsley D.K., 1989, J ADOLESCENT RES, V4, P483, DOI [10.1177/074355488944006, DOI 10.1177/074355488944006]