Understanding trust influencing factors in social media communication: A qualitative study

被引：148

作者：

Cheng, Xusen ^{[1
]}

Fu, Shixuan ^{[1
,3
]}

de Vreede, Gert-Jan ^{[2
,4
]}

机构：

[1] Univ Int Business & Econ, Beijing 100029, Peoples R China

[2] Univ S Florida, Tampa, FL 33620 USA

[3] Univ Int Business & Econ, Sch Informat Technol & Management, Beijing 100029, Peoples R China

[4] Univ S Florida, Informat Syst & Decis Sci Dept, Tampa, FL 33620 USA

来源：

INTERNATIONAL JOURNAL OF INFORMATION MANAGEMENT | 2017年 / 37卷 / 02期

基金：

中国国家自然科学基金;

关键词：

Trust factors; WeChat; Social media; Communication; Cognitive mapping; INFORMATION QUALITY; BUILDING TRUST; MODEL; RISK; MARKETPLACES; ANTECEDENTS; COMMUNITIES; PERCEPTIONS; COMMERCE; MUSIC;

D O I：

10.1016/j.ijinfomgt.2016.11.009

中图分类号：

G25 [图书馆学、图书馆事业]; G35 [情报学、情报工作];

学科分类号：

050302 [传播学]; 071101 [系统理论];

摘要：

Based on five types of trust, this research explores trust influencing factors in peer-to-peer interpersonal communication, group communication and mass communication. Previous research has mainly focused on trust and the corresponding antecedents in electronic commerce communication and online collaboration. This study extends the literature on trust influencing factors in social media communication. A trust traffic light model is used to illustrate the importance of keywords, drawn from interviews with 115 participants who use WeChat frequently. Salient trust factors were found and further elaborated through qualitative analysis. Furthermore, we developed a trust cognitive onion model to illustrate the interactions of trust factors. (C) 2016 Elsevier Ltd. All rights reserved.

引用

页码：25 / 35

页数：11

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