What to do with the resource-based view - A few suggestions for what ails the RBV that supporters and opponents might accept

The intention of this essay is to point out the key weaknesses of the resource-based view (RBV) and provide prescriptions for curing them. The authors begin with Gibbert's (this issue) question of whether the RBV is ready for generalization and concluded generalizability is an inappropriate goal for the RBV Furthermore, they believe that the RBV is simply not ready for generalization. They argue that the quest for generalizability is counterproductive when applied to the RBV Generalizability is not only the least relevant of the external validity criteria but also can only be assessed after valid operationalizations for constructs are developed across different contexts, industries, samples, and so on. Because they believe that RBV researchers have yet to achieve construct validity within their empirical testing, it appears to them that the RBV is simply not ready for generalizability. Finally, when they incorporate RBV developments that have occurred since Barney such as the knowledge-based view and dynamic capabilities, many arguments by Gibbert and others are rendered obsolete.