Group preference and convergent tendencies in small groups: A content analysis of group brainstorming performance

This study examined the impact of preference for working in groups on interaction during a brainstorming session. Groups of 4 people were composed based on their individual group preference scores (i.e., high or low preference for working in groups). These groups worked as 4 independent individuals (nominal participants) or as an interactive group of 4. It was hypothesized that convergent tendencies promoted in interactive settings would hinder group brainstorming performance and that high group preference would enhance these convergent tendencies. These predictions were generally supported by the findings.