Strategic management of technology

被引:33
作者
Antoniou, PH [1 ]
Ansoff, HI [1 ]
机构
[1] Calif State Univ San Marcos, Ansoff Inst, San Marcos, CA USA
关键词
D O I
10.1080/09537320410001682928
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
This article deals with technology as it relates to strategy design. It addresses the different views of reality between general managers and the organization's technologists. This becomes increasingly important in high levels of turbulence. It examines the role of the general management and technological myopia as major influencer in the decision-making process. The thrust of this article is on the assessment of gaps between management and technologists and methods to close them. The article completes with the role of management in managing and driving technological innovation while integrating technology strategy in the organization's strategy.
引用
收藏
页码:275 / 291
页数:17
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